Description
Kodak – properly known as Kodak Eastman – was founded in America in 1888 and dominated the “Western” world of photography for the next 100 years, constantly in fierce rivalry with the Japanese Fuji. Similarly to Fuji the advent of digital photography at the turn of the century caused significant financial problems. A late attempt to win in the compact market was hit by the rise of mobile photography and bankruptcy followed in 2012. Fortunately the photography business has survived under the Kodak Alaris name – based in Hertfordshire, England – and they have delighted the analogue industry by pledging continued support for film production and the promise of bringing back old favourite emulsions.
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